Gen Z at Work by David Stillman & Jonah Stillman

12 minute affiliate marketing

A new generation is starting to hit our workforce, yet no one seems to be talking about it:  Generation Z. Born 1995–2012.

Until now we may have thought about Gen Z as consumers, and know how to sell toys and tech for teenagers. However, we have not thought about them as employees and what it will take to recruit, retain, manage, or motivate them.

We have concentrated on earlier generations. Baby Boomers who are now retiring and whose knowledge we need to retain. Millennials who are now graduated, are parents, have houses and are our becoming new leaders. Thirdly we have the Gen X mavericks – the parents of Gen Z who until now we have historically ignored or even avoided.

Gen Z is ready and eager to kick some serious butt at work. Careers are top of mind. Stillman and Stillman want to help us “find” Gen Z and have identified seven traits we need to be aware of.  Let’s find out what they are.

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